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Simple and honest reviews about make-up and skin-care
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Feel Good
Feeling good is a state of mind
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Feel Beautiful
Both on the inside and on the outside
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Welcome to JMBW!

The JMBW brand is all about how to feel beautiful both on the inside and on the outside.
You can read and listen to articles where I give simple and honest reviews about make-up and skin-care. I will also share JMBW fashion content, lifestyle & well-being related articles.

I aim to have something here for everyone and if you would like me to review something in particular, just let me know and I will try to include it.

Thanks for stopping by!
Xoxo

Featured Stories

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☀ Today’s “Glowy Skin” Morning Routine ☀

@hanskin_global Vitamin C Glow Powder Cleanser. @versed Baby Cheeks All-In-One Hydrating Milk Toner. @beautyofjoseon_official Ginseng Essence. @pixibeauty Vitamin C Serum. @glamglow Brighteyes Illuminating Anti-Fatigue Eye Cream. @glamglow Moisturetrip Moisturizer. @beautyofjoseon_official Relief…

10 Tips to Feel Good and Beautiful

These tips might sound clichè but if truly practiced, you will feel ‘amaze-balls’!

It’s mostly about the mindset.

Stories

Beauty
Efemena

Coat With Face Coat!

Review time! Whoop whoop . I received the ‘Face Coat’ over a month ago. So, this is not a first impression. I’ve tested it almost every other

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Featured
Efemena

Acne Be Gone!

Stress! 😟At one point I was SO stressed about a lot of ‘stuff’ that it started to take a toll on my skin. I’m talking…

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Beauty
Efemena

The Hair Caterers.

‘A wig is not just an accessory- It’s a feeling!’ 😇 💓 I love switching up and experimenting with different looks. When I wear a

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Beauty
Efemena

Vitamin C- SuperHero

Adding Vitamin C to my daily regimen is one of the best decisions I’ve made for my skin. It’s an antioxidant that brightens, smooths fine

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Beauty
Efemena

Hydrate Face-date.

All skin types ( whether normal, dry, oily, combination ) should embrace moisturizing. It will take your skin to another level of  ‘suppleness’ and ‘smoothness’. 

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Beauty
Efemena

Green With Keen…

Decided to create  this look with ‘greeney’ on my mind. Tried out some new makeup products… Review loading!Before we dive in,  I’ve heard some say; ‘make-up

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About Me

My name is Efemena and I am a Clementine for all seasons. As a devoted mother to my 3 lovely teenage daughters, I find my time is a precious commodity. In my spare time, I enjoy researching and trying various make-up products and skincare routines, designing and making outfits, or writing and recording podcasts to name but a few.